Go-to-Market Strategies, Ideation, Traction, and Experiments

Part of the Carlson Center Virtual Entrepreneurship Toolkit Series, Understand how to get your offering to the market through the correct channels.Determine how to get, keep and grow customer relationships.Learn to test and validate your Product-Market Fit. Register HERE.

Unlock the Secrets of Collaboration to Improve Team Performance

One of an organization's biggest challenges is getting its diverse talent to work together in the most efficient and profitable way. A myth exacerbating this difficult challenge is that mixed personalities "won't ever get along." The truth is that in the right environment such talent can be turned into high-performance […]

Using YouTube to Help Grow Your Business

Event Details Due to events of the past year, many businesses are exploring how they can continue to reach new customers, and get back to pre-pandemic growth.  Video is an incredibly powerful way to showcase your business and reach new customers.  With over 1.8 Billion monthly users, YouTube is a […]

Facebook 101: Managing and Growing a Robust Facebook Business Page

Event Details Due to events of the past year, many businesses are exploring how can they continue to grow their brand and virtually reach new customers while keeping the existing audience engaged. This training is designed for businesses who have created a Business Facebook page and want to gain a […]

Understanding Financial Statements & Managing Cash Flow

Event Details The financial section of your business plan is an essential component of your business plan under current conditions. You’ll need projections to improve your chances of winning over customers, investors, or to obtain funding. The webinar covers the basics of understanding financial statements and managing cash flow. Learn […]

Revenue, Costs, Key Metrics, MVP, and Financial Projections

Part of the Carlson Center Virtual Entrepreneurship Toolkit Series, Review how you capture revenue, and what your cost drivers are.Determine your key metrics and prove that your offering solves problems or fills needs.Deploy the Lean Startup framework and define your minimum viable product (MVP).Document realistic near-term financial projections so that […]

How to Apply for the California Relief Grant Program

Join us as CalNonprofits CSBG Program Manager Sue Sigler, CEO Jan Masaoka, and Public Policy Director Lucy Salcido Carter answer your questions about the grant program and go through the application process with an emphasis on how nonprofits can fit into the application form. Register here. If you meet the […]

Rebuilding a Better Business

Event Details Interactive session to share lessons learned during COVID and how businesses are adapting. Together we’ll share thoughts on how business will be different going forward with financials, records, marketing, service quality, staffing, and expectations. Disclaimer : The information provided in this webinar and any supplementary materials provided are […]

Butte County Job Fair

NO REGISTRATION REQUIRED Connect with multiple employers in one placeView a variety of job openings in Butte CountyInteract with recruiters and hiring managers from local businessesDress for success, bring copies of your resume and wear a mask WE ARE HERE TO HELP! LOCATION: Chico Masonic Lodge 1110 W. East Ave, […]

How to Increase Customer Traffic and Online Sales Using Online Ads

Event Details Understanding the Basics of Using Online Ads From Search Engines to Social Media.Do you want to increase online traffic and sales to your business? Are you wondering how to use online ads to grow your business? Join us in navigating the complex world of business online ads with […]

Pitching, Accomplishments, Unfair Advantage, and Funding Needs

Part of the Carlson Center Virtual Entrepreneurship Toolkit Series, Create your pitch deck, practice pitching to mentor, and get direct feedback on your story.List accomplishments to date, including any sales or market traction.Show Business Model Fit: Understand how you create, deliver, and capture value. Register HERE.

How to Grow Your Sales

By the end of this session, you will be able to choose the right distribution channels for your business and evaluate your sales team and process. You will also learn how to benchmark your sales and how to motivate your sales force. Register HERE!