Digital marketing Hour: Creating a Facebook Group (Sierra, CA)

Why should you consider creating a Facebook GROUP for your business if you already have a Business Page? Realistically, you need both. Your Page serves as a touchpoint for users at all stages of the digital sales funnel while your GROUP is a hub where valuable conversations flourish between brands and […]


Planning For Success

Instructor: Margaret Jackson, radio talent and local celebrity Businesses with a plan are 6 times MORE successful than a business without a plan. But there are multiple types of plans so how do you know which type best meets your needs and how do you go about creating one? In […]


Deep Dive on Funding from the California Energy Commission

An overview of CalSEED, EPIC, and other funding programs from the CEC, and what it means for energy and climate researchers & entrepreneurs. Join us for a fireside chat between OpenGrants CEO Sedale Turbovsky, and California Energy Commission's (CEC) Deputy Director of Energy Research and Development Erik Stokes. We'll dive […]


FoodINCubator Program (Sacramento Valley)

Are you looking to start your own food business? Maybe it’s Artisan Food, a Home-based Cottage Food Operation, or a Catering business. Perhaps you want to learn skills to develop a Food Truck or Restaurant menu. This four-week incubator is for you! Gain the tools to perfect your product, define distribution […]

Branding and Competition

Instructor: Margaret Jackson, local celebrity and radio talk show  host  We will help you conduct a competitive analysis, develop go-to-market strategies and tactics, and optimize sales prospecting and growth hacking. We will also discuss the principles of effective branding and provide opportunities to review draft pitch decks.


Workshop: Define Your Customer and Market

Join Ben Finkelor, executive director of the UC Davis Energy and Efficiency Institute, to learn how to identify your market segment and customers and evaluate whether (and how much) they value your product, service or business solution. You’ll develop questions to ask a potential customer to better understand their needs—and […]