For decades, the primary methods of reaching customers included direct mail and print, radio and TV ads.  Today, social media plays a much larger role in marketing.  But both still have their place and can yield tremendous value for a small business. Every business is different.  For example, one company’s […]

This webinar will focus on ideas surrounding the design, marketing and protection of your company’s brand. The presentation will examine actual brands and real-world situations to address concepts and topics such as: Instructor: Zack Barton, SBDC advisor and owner of Barton Interactive Zack Barton has over 19 years of professional experience […]

Event Details More businesses are exploring how they can continue to reach new customers online. And how to increase sales overall to stay resilient. Over 80% of U.S. consumers believe a business with a website is more credible than one with just a social media page. Websites not only promote […]