Digital Marketing Dynamics: A Guide to Social Media Excellence

In this class series participants will:

• Develop a comprehensive social media strategy for at least one platform
• Enhance digital marketing skills.
• Increase online engagement and follower base.
•  Identify new market segments and networking opportunities.
• Initiate steps towards measurable business growth through social media.

 Topics covered include:

• Strategies for effective branding and marketing on Instagram, LinkedIn, YouTube, Pinterest, and TikTok.

• Create engaging content tailored to each platform.

• Leveraging platform-specific algorithms.

• Build and maintain a strong online presence.

• Analyze and interpret social media analytics for business growth.

• Implement network and collaboration techniques on social platforms.

• Schedule for regular content updates.

• Adapt to changing trends and platform updates.