“Putting Your Best Look Forward” – the Power of a Business’ Visual Brand. Retailers have known for years the importance of maintaining an appealing storefront and engaging merchandising to physically brand them among the competition. In today’s competitive marketplace a business’ visual brand is still a cost-effective and silent sales technique that can […]
eCommerce is the process of buying and selling of goods or services online – and essential for many small businesses and is here to stay. Whether you want to be an online-only business or you want your business to be more resilient through difficult times, making sure your business can […]
"Personal Finance for Entrepreneurs", Jaycob Arbogast, Director Center for Financial Excellence, College of Business, CSU, Chico Global Entrepreneurship Week is a massive campaign to celebrate and empower entrepreneurs in every country and community around the world and Chicostart is celebrating by providing the entrepreneurial community activities and workshops during the week of November […]
As businesses continue to recover from the pandemic, 2023 is set to be an interesting year in marketing as trends shift to accommodate new technology and buyer behavior. It used to be simple to get digital mileage, just publish YouTube videos, pay for advertising, and get bloggers to talk about […]
Chicostart and the Paradise Ridge Chamber of Commerce are proud to announce the launch of the first phase of RIDGESTART - Powered by Chicostart. RIDGESTART will serve the diverse business community of Paradise, Magalia and the surrounding Ridge footprint. RIDGESTART intends to support and enrich the Ridge entrepreneurial ecosystem by […]
Global Entrepreneurship Week is a massive campaign to celebrate and empower entrepreneurs in every country and community around the world and Chicostart is celebrating by providing the entrepreneurial community activities and workshops during the week of November 14-17, 2022. "How Small Businesses Can Implement & Improve Diversity, Equity and Inclusion […]
This workshop will take participants through a brief overview of how intellectual property works for emerging companies – how patents create value, common pitfalls, and how to evaluate the needs for intellectual property protection at various stages of company growth. Host Ken Salsman is a multiple-time founder, former CTO in […]
East Bay SBDC and the Alameda County Community Development Agency offer a free 10-part series on “Food Business Entrepreneurship” for participants interested to launch and grow food businesses in Alameda County. In this series, you will learn the basics to start and grow your own food business, cookbook, catering, and […]
1 Million Cups - Chico will be joined virtually by Zarina Bahadur, founder of 123 Baby Box. 123 Baby Box is a monthly subscription box for babies. Each box comes with products tailored to the baby's age and developmental stage. They deliver a box of joy for your bundle of […]
The United States Patent and Trademark Office (USPTO) will provide a brief overview about the four major types of intellectual property (IP) with an emphasis on patents and explain why innovators and entrepreneurs should consider them in their business plan. Topics include: • Overview of intellectual property types: patents, trademarks, […]
This webinar will focus on branded products sold through supermarkets, specialty stores, mass merchants, and the expanding healthy and natural segment. The program is critical for anyone looking to develop a successful food or beverage brand regardless of what stage of development the brand has achieved. From raw startup to […]
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